Several manga creators have shared their thoughts on the Jump Plus platform, offering insights into why certain series succeed while others fail.
In a post from September 14, Hidari Yokoyama wondered how they could boost the popularity of their latest series on the platform. This included the possibility of paying for advertisements with their own money, even though improvement of the art would come first. Ippitsuayaru launched a few days prior and follows Ayaru Kagami, a high schooler with a complicated name and a crush on a girl in the calligraphy club.
A few hours later, Abyss Rage and Subaru the Invincible creator Nariaki Narita replied with a interesting set of best practices. These include posting scenes with viral potential on social media, purposefully increasing the number of likes with emotional scenes, and changing the thumbnail to something more eye-catching. Moreover, he explained that series on the platform tend to survive depending on how many views and how many volumes they sell, but success in either area is valid.
On the very same day, Eren the Southpaw and War of the Adults creator Kappy published a video on his YouTube channel discussing the same topic. Despite not referencing Yokoyama's original post directly, he does refer to the general discussion on social media and has pinned a subsequent comment by Narita. Most of his thoughts are similar to the ones outlined above, but he specifically identifies a vicious cycle where the free model of Jump Plus precludes the need to buy physical volumes, so page views does not necessarily translate into good sales.
2026 marks twelve years since the Jump Plus platform first launched in response to the growing market of digital manga. With this in mind, it's almost surprising to see the best practices discussed in the open by creators themselves. Shouldn't this be the job of editors?
